Website redesign
E-commerce
Google ADS
Furniture
B2B/B2C
Europe Region
E-commerce
Google ADS
Furniture
B2B/B2C
Europe Region
Presentation:
Gunes Furniture is a brand that sells home furniture.
Gunes Furniture is a brand that sells home furniture.
Project:
To enhance the marketing strength of the Gunes Furniture brand, comprehensive steps have been taken, including the redesign of the website, integration of digital applications, and strategic structuring of the sales funnel. This process aims to rapidly increase the brand’s impact in the digital space.
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Scope and Problem
Gunes Furniture is a brand offering high-quality home furniture. They received services from Bravery Technology for the creation of their website, with the process being carefully managed by our agency, which provides creative solutions. Additionally, monthly Google Ads and Social Media Ads campaigns are managed by Bravery, while ongoing brand consultancy continues to be provided.
Project Needs
We took care of all the technical and marketing aspects of Gunes Furniture’s website through the following tasks:
– Back office setup
– Integration of all requested applications
– Configuration of the sales funnel
– Marketing strategy and positioning
– Back office setup
– Integration of all requested applications
– Configuration of the sales funnel
– Marketing strategy and positioning
Solutions Provided for the Project
The goal of creating a website should not only be to make something aesthetically pleasing. The site needs to convert, reflect the brand image, have a strong sales funnel, and be optimized for SEO. To achieve this, we organized the process into three main stages:
Research:
The first step in designing a website is understanding the market and the factors that will drive potential customers to conversion. We thoroughly analyzed key elements such as the company’s position in the market, target audience, competitors, and the industry. We possess advanced analytical tools and have extensive knowledge of current marketing trends.
Strategy:
Based on the data from our analysis, we began developing our strategy. We left nothing to chance, meticulously defining the sales funnel, marketing strategy, product positioning, design, and copywriting. Then, we refined our strategy based on client feedback to ensure that both visions were perfectly aligned.
Execution:
Once the strategy and design were approved, we proceeded with the production and deployment of the site. After launch, we checked that everything was functioning correctly and that there were no omissions. This approach made the website creation process both effective and efficient, resulting in a site that fully met the customer’s needs and objectives.
Research:
The first step in designing a website is understanding the market and the factors that will drive potential customers to conversion. We thoroughly analyzed key elements such as the company’s position in the market, target audience, competitors, and the industry. We possess advanced analytical tools and have extensive knowledge of current marketing trends.
Strategy:
Based on the data from our analysis, we began developing our strategy. We left nothing to chance, meticulously defining the sales funnel, marketing strategy, product positioning, design, and copywriting. Then, we refined our strategy based on client feedback to ensure that both visions were perfectly aligned.
Execution:
Once the strategy and design were approved, we proceeded with the production and deployment of the site. After launch, we checked that everything was functioning correctly and that there were no omissions. This approach made the website creation process both effective and efficient, resulting in a site that fully met the customer’s needs and objectives.
Impact of Bravery’s Contribution
The website we created not only fully met all the requirements but was also developed in harmony with Bravery. The client’s team expressed high satisfaction with our strategy, which helped lay a solid foundation for the launch of their operations.